How Histoires de Parfums Modernized and Accelerated Tax Refunds in Its Paris Boutique Thanks to Shopify POS and SolPay
In the Marais district, in the heart of Paris, the Histoires de Parfums boutique welcomes an international clientele every day, eager to discover the brand’s olfactory creations.
Founded in 2000, the brand established itself in the niche perfume industry with a unique approach: telling stories through fragrance. Its Paris flagship store, located on Rue du Roi Doré, attracts a large tourist clientele, making tax refunds an essential service.

With an international clientele representing between 50% and 75% of its business, the checkout experience is a key part of the customer journey.
In a premium boutique, every detail matters:
- the quality of advice,
- the welcome,
- smooth checkout,
- but also the way tax refunds are handled.
Because for an international customer, a tax refund process that is too long or too complex can quickly ruin the in-store experience.
A TAX REFUND PROCESS THAT WAS STILL TOO MANUAL

Before SolPay, Histoires de Parfums was already using another tax refund operator. The service worked correctly, but the process remained largely manual and not well suited to the speed expected in-store.
Like many merchants equipped with Shopify POS, teams had to manage tax refunds in a separate environment from the checkout system, with more handling and re-entry of information.
Concretely, this meant:
- manually filling in information,
- switching from one tool to another,
- increasing checkout time,
- and requiring sales staff to spend more time on administrative tasks.
“The fact that everything had to be filled in manually” was identified as the biggest constraint in their previous setup.
During peak tourist periods, this loss of time became especially noticeable.
Already using Shopify for both e-commerce and its physical point of sale, the brand was looking for a solution capable of integrating naturally into its existing environment, without adding operational complexity.
The goal was simple: to achieve in-store the same smoothness and simplicity as on their e-commerce website.
A SMOOTHER EXPERIENCE FOR TEAMS… AND CUSTOMERS
“We are delighted to have changed solutions because SolPay is much more practical and easy to use.”
In a premium retail environment welcoming international customers, a few extra minutes of waiting can quickly damage the customer experience.
By significantly accelerating the tax refund process, Histoires de Parfums can now offer a much smoother, more modern, and more consistent journey aligned with the expectations of its international clientele.
This speed has a concrete daily impact:
- less waiting time at checkout,
- less friction for sales associates,
- and a more pleasant experience for international customers.
The adoption of the solution also happened very naturally within the teams. In just a few weeks, sales associates were already comfortable with the tool and quickly noticed a real difference in the way they handled tax refunds daily.
Today, the boutique no longer considers returning to its previous setup.
Do you use Shopify POS in-store?
SolPay supports retail brands equipped with Shopify POS that want to simplify their tax refund process and offer a smoother experience to their international customers.
Contact our team to discover how to integrate tax refunds directly into your Shopify POS sales journey.

Latest news
-
Tax Refunds in Optical Stores: An Often Underestimated Growth Lever
In the optical sector, you interact daily with customers who are highly attentive to quality, service, and personalized support. But have you considered offering an additional service: tax refunds (VAT reimbursement for non-EU residents)?
-
SolPay x Odeis: A Complete Solution to Simplify Tax-Free Shopping in HBJO Retail Stores
In the watchmaking and jewellery sector, offering tax-free shopping to an international clientele is no longer an optional service: it is a strategic lever for increasing sales and building customer loyalty. However, the process must remain seamless at the till, without complicating the sales journey.




